RLP: 100 Years of helping you home
icon & tagline:
2013 marked an important and exciting milestone for Royal LePage, as it celebrated its 100th Birthday. The deliverable here was to find a modern way to spotlight the company's milestone birthday, yet keep marketing materials true to traditional values and principles to which the company operates.
"100 Years of Helping You Home": These six simple words convey much about the people who make up this great company, as well as aligns with the company's culture of "Helping you is what we do".
"100 Years Icon": This was established to show how both the historical past of the company, as well as today's present modern REALTOR both encompass the value of this iconic brand.
distinct 100 years poster
Posters shared with the Royal LePage network to help celebrate the milestone anniversary.
100 Years iconic marketing materials
Set of assets created using the new 100 year icon and tagline, 100 Years of helping you home.
SPECIAL EDITION LEADING EDGE MAGAZINE
A special edition of the magazine was released in 2013 in celebration of the 100 year anniversary of the company.
